E-commerce development in the first placeThe 6th edition of the eTrade Show

eTrade Show is a dynamically developing and extremely substantive event, the sixth edition of which, organized at Ptak Warsaw Expo, focused on the development of the e-commerce industry. An extensive exhibition area and dozens of lectures from experienced industry leaders – these are just some of the elements of the event, which took place on March 2-4, 2023.

Trends in the e-commerce market are constantly changing. Entrepreneurs are creating new ways to be closer to the customer and make their business even more competitive in relation to others. This means that everyone who draws from this sector on a daily basis should keep their finger on the pulse of innovation and benefit from the experience of leaders and experts. The perfect platform for this was the 6th edition of the eTrade Show, the most substantive event in the e-commerce industry in Poland.

The development of e-commerce in the first place, the eTrade Show

For years, the eTrade Show has been an event known for its emphasis on industry knowledge. During this event that the most experienced and successful entrepreneurs share their knowledge during the conference. In 2023, it was no different.

The panel “Development of the e-commerce industry” was devoted to a wide spectrum of topics. Among them were logistics aspects presented by DHL Express Polska, security of online stores (Strix), the role of AI in shaping e-commerce business (Cyber Folks) and how MarketPlace affects the development of online stores – is it a real threat to them.

The eTrade conference was three days filled with lectures on the most important topics for the sector. Among them, a lecture by Adam Bułka from Paypo, referring to why the largest online stores have implemented deferred payments, aroused great interest. The extremely interesting issue of e-commerce expansion to foreign markets was raised by Paweł Kozłowski from Rankarchitects. Trusted.pl told about how recommendations support cross-border e-commerce.

In addition, the issues of audits of marketing activities in the industry, cost optimization in the e-shop, cross-border logistics, return policy and business scaling were discussed. The thematic spectrum was so rich that each of the visitors found answers to the most bothering questions. Conferences and lectures also gave the opportunity to conduct individual meetings with lecturers to jointly find the best solutions for a specific activity.

The biggest e-commerce brands at the eTrade Show

Another aspect that attracted the attention of eTrade Show participants was the rich exhibition area. Among the companies that positioned themselves in it were the leaders of the e-commerce sector in Poland and Europe. This group included, among others, AWM PAK, Truste.pl, Eoptimo, Implemo, Media40, Rabe, EMag, EuroHermes, PBMedia, Cinkciarz.pl, AmaVat, Rank Architects, Ebury, Profit Crew, TKM Group, Packeta, Venipak, IdoSell or GetResponse.

Their presence (85 exhibitors!) made it possible to talk and meet about new solutions with 2664 visitors to the eTrade Show. Thanks to this, the event was the largest platform for establishing cooperation in the industry in Poland.

The partner of the fair was the Polish Agency for Enterprise Development.