10:30 - 11:00
PushPushGo - Tomasz Tomczyk, Magnuso - Mikołaj Maciejewski
Increasing customer satisfaction through efficient communication - How to automate fulfillment, up sell and save abandoned carts.
PushPushGo - Tomasz Tomczyk
New business development representative responsible for the development and implementation of mobile push, as well as web push products for small and medium-sized companies. He has many years of experience in creating marketing automation scenarios using various communication channels, including web and mobile push notifications.
Magnuso - Mikołaj Maciejewski
Mikołaj Maciejewski is the general director (CEO) at Magnuso S.A., where he is responsible for co-creating and developing the group. Actively participates in establishing strategic business partnerships, including with companies such as PushPushGO (Vercom group). As an experienced C-level manager, he has worked for years in companies generating annual turnover ranging from PLN 30 to 60 million. Since 2010, he has successfully carried out approximately 100 projects with budgets ranging from PLN 500,000.00 to PLN 2,500,000. His main area of activity was projects in the field of logistics, marketing, finance and building long-term HR strategies. Maciejewski has implemented projects providing applications in the SaaS model for leading companies from the TOP500 list of Forbes magazine, including Grupa LOTOS S.A. (2013), Grupa Bunge (2015), Grupa Azoty S.A. (2017), as well as for international entities such as such as Ciech Group, Barlinek Group or Sanitec Group (currently Geberit). He also participated in the creation of a purchasing platform in accordance with the Public Procurement Law for entities such as MPWiK Wrocław S.A., Opole City Hall, CUI Wrocław and RPWiK Tychy.
11:00 - 11:30
CEO Rankarchitects.com - Paweł Kozłowski
How to (not) cooperate with a marketing agency to (not) increase company profits
CEO Rankarchitects.com - Paweł Kozłowski
In the Digital Marketing industry for more than 10 years. I have worked both on the "client" side in house and as an external consultant. I help scale businesses both in Poland and abroad.
11:30-12:00
Packfully - Tomasz Woźniakowski
What mistakes should you not make when running an online store?
Packfully - Tomasz Woźniakowski
Tomasz Woźniakowski CEO & Founder Packfully fulfillment. For 8 years in the e-commerce and Influencer Marketing industry. My experience with over 100 online stores has allowed me to make observations that I will share with you.
12:00 - 12:30
Łukasz Sokołowski
How to build a business on TikTok? You need to combine creativity with paid advertising. That's your only chance for success.
Łukasz Sokołowski
From 13 years I have been involved in projects and marketing campaigns, operating in many areas of digital. I visited both sides of the moon working on the client side as well as on the agency side.
I train companies in the field of TikTok Ads and Meta Ads communication.
I plan and conduct effective campaigns in my consulting boutique "Purple Łukasz Sokołowski".
My specialties include acquiring clients based on TikTok and Meta Ads systems with a strong emphasis on the synergy of creation and media.
12:30 - 13:30
CEO Zaufane.pl - Sebastian Horoszko
Opinions at every stage of development. Ready solutions and best practices for small, medium, and large e-commerce.
13:30 - 14:00
Adequate Interactive Boutique - Witold Wrodarczyk
Consent mode v. 2 - What You Need to Know
Adequate Interactive Boutique - Witold Wrodarczyk
CEO and founder of Adequate Interactive Boutique. Google Ads and Analytics specialist, expert in measuring advertising effectiveness and marketing economics, as well as privacy protection issues
14:30 - 15:00
Cognize - Michał Kozik
Digitalization of sales processes
15:00 - 15:30
FABRYKA MARKETINGU - Mateusz Malinowski
How to use AI in SEO?
FABRYKA MARKETINGU - Mateusz Malinowski
Director of SEO at Marketing Factory. Deals with creating comprehensive SEO strategies, audits, content marketing recommendations, and the link building process. Shares expertise during trainings, conferences, and meetups, including I ❤ Marketing, SemKRK, Polish National Sales Forum, Internet Beta, Golden Marketing Conference. For the past two years, delves into the possibilities of AI, especially in the context of content and its use in SEO. Marketing Factory is a Warsaw-based media house, specializing in effective internet marketing. It has been operating in the market since 2013. It specializes in SEO, SEM (AdWords), Meta, and LinkedIn Ads services.
10:30 - 11:00
Tomasz Kutera - responsible for the Product Growth team in the E-commerce department at Ringier Axel Springer Polska
Revolution in Retail Media. New possibilities in e-commerce
Tomasz Kutera - responsible for the Product Growth team in the E-commerce department at Ringier Axel Springer Polska
Tomasz Kutera - responsible for the Product Growth team in the E-commerce department at Ringier Axel Springer Polska. Specializes in the development of innovative products. Connected with the media for many years, although he also gained experience in the gaming industry. In his career, he has built, among other things, modern, holistic portfolios of content marketing products. Professionally, he values a comprehensive approach and unconventional thinking.
11:00 - 11:30
globkurier - Natalia Kołodziej
Develop your business without borders: Cross-border for e-commerce
globkurier - Natalia Kołodziej
Ekspert testu osobowości MPA™ oraz Lider zespołu Sprzedaży z 14-letnim doświadczeniem w sprzedaży i obsłudze klienta biznesowego. Absolwentka kierunków zarządzania i logistyki na Uniwersytecie Ekonomicznym w Katowicach. Posiada umiejętności znajdowania rozwiązań w kryzysowych sytuacjach, w tym prowadzenie zaawansowanych negocjacji. Doskonale zna procesy sprzedażowe, jest autorką wielu algorytmów sprzedażowych, szczególnie związanych z transakcjami międzynarodowymi. Za swoje dwa największe atuty uważa pozytywne podeście do życia i poczucie humoru
11:30 - 12:05
vSprint - Przemysław Kalinowski
Amazon.de: Analysis of Winning Offers and Indicating Competitors' Success Factors
vSprint - Przemysław Kalinowski
Przemysław Kalinowski - Fan of e-commerce since childhood. I gained my first skills in junior high school on tablica.pl :) I see Amazon as a springboard for developing brands worldwide.
12:05 - 12:35
Pirk Spark - Oskar Hertman
How to become a leader in your category on Allegro
Pirk Spark - Oskar Hertman
Oskar Hertman is the founder and CEO of Pirk Spark, one of the most dynamic agencies specializing in servicing Allegro accounts, distinguished, among other things, by the Allegro Ads Partner+ certificate. He took his first steps in the industry as a freelancer, independently creating marketing campaigns on popular sales platforms. Currently, he is mainly involved in developing AlleSpark – an innovative application for Allegro sellers that helps gain insight into comprehensive sales profitability data. Thanks to his expert experience in Allegro marketing and contact with hundreds of companies, Oskar creates tools that help boost sales and better control e-commerce activities.
12:35 - 13:00
ARI10 - Magdalena Wczesna
Digital currencies in franchise business
13:00 - 13:35
vSprint - Michał Banasiak
How to increase profit on Allegro in 2024?
vSprint - Michał Banasiak
Michał Banasiak - Fan of Allegro Analytics and tools supporting sales. Privately, a fan of automotive and disco polo music.
13:35 - 14:05
CEO Rankarchitects.com - Paweł Kozłowski
How to effectively enter a new market through internet marketing?
CEO Rankarchitects.com - Paweł Kozłowski
In the Digital Marketing industry for more than 10 years. I have worked both on the "client" side in house and as an external consultant. I help scale businesses both in Poland and abroad.
14:05 - 14:30
allekurier - Mateusz Rębisz, Sales & Partnerships Manager w Wygodne Zwroty
Good return policy - what is it?
14:30 - 14:55
Alicommerce.eu - Aleksander Starzyński
How to leverage the potential of Alibaba.com when entering foreign markets
Alicommerce.eu - Aleksander Starzyński
For over a decade of cooperation with China, our company has gained valuable experience that has taught us that patience is the key to success, and what initially seems difficult becomes much easier over time. With our rich experience, we are able to offer comprehensive support to suppliers at every stage of their business. Starting from initial planning and launching on the Alibaba.com platform, to complex promotional activities through digital channels, and logistical solutions.